Digital Marketing Executive
Mô tả công việc
1. Digital – Online Communication:
- Develop overall Communication Strategy and agree with Marketing Manager by yearly, quarterly, monthly and by campaigns
- Ensure timely delivery of key objectives as defined in the Communication Strategy, including brand-building, activation and membership
- Set and track KPIs for the above communication channel
- Manage the Communication team in their respective tasks
- Supervise agency during the execution plan
- Liaise also with Membership Lead and A&P Lead to ensure linkage of respective objectives
- Manage and report in general all Marketing performance
2. Offline communication (Out-Of-Home):
- Conduct and supervise agency in service deployment
- Manage and follow up the expiry, terms & conditions of service contracts, such as: billboard renting, principle license and advertising license for signages
- Manager advertising license and maintenance of logo signages around all stores
- Propose communication plan through offline channels (billboards, street banners, LCD, public and AEON bus wrapping…)
- Manage and evaluate the effectiveness of offline channels for each campaign
- Other tasks as assigned by Marketing HQ / Japan Manager
3. Financial Management:
- Propose the budget for all communication campaigns based on the result and actual expense from the previous campaign
- Control the yearly budget of Digital and Communication
- Allocate total budget for each channel to commit the campaign KPI and effectiveness
- Follow up and report the budget and expense to Marketing Manager
Yêu cầu ứng viên
- University graduated with the major of Marketing, Business or equivalent.
- Minimum 03 year of related experience.
- Good communication skill
- Good command of spoken and written English.
- Detail oriented and be able to handle multi-tasks
- Good planning, organizing and time-management skills
- Good relationship management
Quyền lợi/Phúc lợi
- Discussed in the interview
Địa điểm làm việc
- Thành phố Hồ Chí Minh
Quy mô: | 200-499 nhân viên |
Lĩnh vực: | Kinh doanh |
Địa chỉ: | Tầng 3, Văn phòng phía đông, AEON MALL Long Biên, số 27 đường Cổ Linh, Phường Long Biên, Quận Long Biên, Thành phố Hà Nội |
Tên công ty: | Công ty TNHH AEONMALL Việt Nam |
Quy mô: | 200-499 nhân viên |
Lĩnh vực: | Kinh doanh |
Địa chỉ: | Tầng 3, Văn phòng phía đông, AEON MALL Long Biên, số 27 đường Cổ Linh, Phường Long Biên, Quận Long Biên, Thành phố Hà Nội |
Ngày đăng tuyển: | 05/08/2020 |
Cấp bậc: | Mới tốt nghiệp |
Học vấn: | Trung cấp |
Số lượng tuyển: | 0 |
Độ tuổi: | 26 - 30 tuổi |
Giới tính: | Không yêu cầu |
Hình thức làm việc: | Toàn thời gian |
Thông báo
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