Retails Manager (Quản Lý Bán Hàng)

Mức lương

Thương lượng

Kinh nghiệm

3 năm

Hạn nộp hồ sơ

08/10/2025

Địa điểm

Hồ Chí Minh

Mô tả công việc

1. Revenue & Profit Management

• Develop and implement detailed business plans on a monthly, quarterly and yearly basis.
• Allocate sales targets to each store, team and staff member; monitor results achieved/not achieved and take corrective actions.
• Analyze sales reports, KPIs (Average Order Value, Average Units per Transaction, Conversion Rate, Gross Margin) and optimize product mix to increase margins.
• Propose and implement revenue-boosting strategies while optimizing profit.
• Control operating expenses to ensure sustainable business performance.

2. Store Operations Management

• Ensure all stores operate in compliance with international brand standards.
• Supervise store image and product display according to visual merchandising principles, brand consistency and seasonal/brand campaigns.
• Manage stock proactively, control inbound–outbound–inventory and develop accurate demand forecasts.
• Coordinate with Supply Chain and Purchasing to avoid stockouts or overstock.
• Organize in-store promotions, commercial events and marketing campaigns; evaluate effectiveness and ROI of each program.

3. Human Resources Management & Development

• Develop recruitment, training and development plans for Store Managers and Beauty Advisors.
• Set KPIs for individuals and teams, conduct regular evaluations and adjust policies when necessary.
• Build a cohesive, professional work environment oriented toward premium customer service.
• Manage work schedules, shift assignments and leave planning for all retail staff.

4. Cross-department Collaboration

• Marketing:

• Collaborate closely to build and implement promotional programs, new product launch campaigns, POSM and in-store marketing activities.
• Provide sales data, customer insights and campaign performance from retail operations to optimize marketing strategies.
• Coordinate to implement in-store events to increase foot traffic and conversion rate.
• Support the deployment and operation of CRM, POS, and ERP systems at stores.
• Ensure customer data is accurately collected, stored and analyzed.
• Support staff training in using system tools to optimize retail management and customer care.

• Finance/Accounting:

• Reconcile sales, discounts, and promotions with POS system data.
• Control and monitor retail budget, operating costs, and P&L reports for the entire retail channel.
• Coordinate in resolving issues related to pricing policy, invoices, and promotion settlement.

• Warehouse & Purchasing:

• Work on restocking plans to ensure products are always available to meet market demand.
• Handle slow-moving inventory, defective products and returned goods.
• Monitor delivery progress, lead time and maintain safe inventory levels.

5. CRM - Implementation & Management (as required by the Board)

• Develop CRM strategy for the retail channel (customer segmentation, customer journey, loyalty program, post-sale care policy).
• Lead CRM implementation projects at retail: select vendor/solution, coordinate with IT to integrate POS–CRM, testing and rollout.
• Responsible for customer data quality: collection, standardization, security and compliance.
• Design automated and manual care scenarios for each segment (welcome flow, reactivation, VIP care).
• Measure CRM effectiveness with KPIs: retention rate, repeat purchase rate, customer lifetime value (CLV), conversion rate from CRM campaigns.
• Train sales/CS staff on data collection, CRM usage and insight exploitation.

6. Customer Experience & Service

• Ensure all customers are served according to premium, personalized, and professional service standards.
• Handle customer feedback and complaints delicately, turning them into opportunities to improve service.

7. Merchandise & Purchasing Management

• Develop demand forecasts based on consumer trends, sales data and key periods in the year.
• Supervise stocktaking procedures, monitor shrinkage rate and propose corrective measures.
• Ensure merchandise is effectively displayed and rotated to maintain attractiveness to customers.

8. Training & Team Development

• Build comprehensive training programs on products, sales skills and premium customer service.
• Organize regular training sessions and measure effectiveness with specific indicators.
• Conduct in-store coaching to enhance team capability.
• Support new staff in onboarding and initial training

9. Brand Management & Marketing Support

• Work closely with the Brand & Marketing team to execute promotional campaigns, new product launches, and seasonal promotions.
• Act as a liaison, providing on-ground data to the Brand team for strategy optimization.
• Act as a brand ambassador, maintaining elegant, premium, and professional demeanor

10. Reporting & Administration

• Prepare periodic reports on sales, profit, inventory, HR and customer satisfaction.
• Manage store assets and equipment, propose maintenance or replacement when needed.
• Ensure all retail operations comply with laws, internal policies and corporate culture.

Yêu cầu ứng viên

Education & Experience

• University degree in Business Administration, Marketing or related fields.
• Strong knowledge in retail management, HR management and customer service.
• At least 3 years of senior retail management experience in luxury cosmetics, fragrances or fashion.
• Experience managing teams of 90 - 120 staff and working with KPIs.

Professional Skills

• Excellent leadership, communication and coaching skills.
• Strong business data analysis skills; proficient in reporting tools, CRM and POS systems.
• Strong communication and presentation skills; able to work effectively with senior management and strategic partners.
• Fluent in English; proficiency in Chinese or French is a plus.

Personal Qualities

• Elegant and professional demeanor, representing a luxury brand image.
• Strategic thinking and result-oriented mindset; persistent in pursuing business goals.
• Customer service finesse, understanding high-end customer needs and expectations.
• Inspirational leadership, team development and staff engagement.
• Adaptable, calm and clear-headed under pressure.

Quyền lợi/Phúc lợi

• Performance-based bonus and 13th month salary.
• Full participation in statutory insurances as per Vietnamese law.
• Employee purchase discount policy.
• Opportunities for advanced training domestically and internationally.

Thời gian làm việc

• Thứ 2 - Thứ 6 (từ 09:00 đến 18:00)

Địa điểm làm việc

• òa nhà Satra Đồng Khởi, P.Bến Nghé, Quận 1, Thành phố Hồ Chí Minh