Trưởng Phòng Digital Marketing (Head of Digital Marketing)
Mô tả công việc
- Traffic, conversion rate, actual sale and long-term growth of new marketing growth program.
- Bringing traditional and creative ideas how to grow those KPIs.
- A/B testing those ideas.
- Understanding conversion rate optimization (CRO) principles and hacks and being able to apply CRO hacks to any businesses.
- Working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral - Revenue).
- Prioritizing growth channels.
- Optimizing channels in order to always improve the performance of ones business.
- Scaling and Automating the growth processes.
- Knowledgeable about referral marketing and being able to create viral growth.
- Track record of success in lead generation & lead conversion at businesses that generate sale based on lead model, in niche market rather than mass market.
- Analyzing the data and users’ feedback.
- Exchanging ideas/data/feedback with other departments (Product, marketing, top management, Sale) in order to present results and make the product more user-centric.
- Choosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on.
- Developing/coaching the team, and willing to be hands-on.
Yêu cầu ứng viên
- University degree or higher.
- Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics.
- Programming knowledge: even if it’s not compulsory, it is recommended.
- Editing and copywriting skills.
- A/B Testing and Data Analytics experience.
- Knowledge about both inbound and outbound marketing.
- Highly knowledgeable and experienced in digital marketing tools.
- Having experience with growth hackings tools such as Optimizely for A/B Testing, MailChimp for email marketing campaigns, HubSpotfor CRM, sales and marketing purposes, Zapier to automate workflows,...
- Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience (Note: being a people's person should be part of the growth hacker's capabilities but is also part of the the anatomy of an entrepreneur.
- Open minded, listening skill, willing to learn.
- Having a startup mindset.
- Not being scared of pivoting.
- Being performance and results-oriented.
- Being relentless in pursuit of growth.
- Being curious and creative.
Quyền lợi/Phúc lợi
- Having chances to get attractive company bonus every month/year.
- Company trip once a year + Joining party.
- Salary and position is reviewed 1 time a year.
- Bonus by individual ability and company’s performance.
Địa điểm làm việc
- Thành phố Hà Nội
| Quy mô: | 200-499 nhân viên |
| Lĩnh vực: | Chưa cập nhật |
| Địa chỉ: | Tầng 7, Tòa nhà Nhật An, 30D phố Kim Mã Thượng - Phường Cống Vị - Quận Ba Đình - Hà Nội. |
| Tên công ty: | Công ty Cổ Phần Vua Nệm |
| Quy mô: | 200-499 nhân viên |
| Lĩnh vực: | Chưa cập nhật |
| Địa chỉ: | Tầng 7, Tòa nhà Nhật An, 30D phố Kim Mã Thượng - Phường Cống Vị - Quận Ba Đình - Hà Nội. |
| Ngày đăng tuyển: | 25/09/2020 |
| Cấp bậc: | Trưởng nhóm/Giám sát |
| Học vấn: | Trung cấp |
| Số lượng tuyển: | 1 |
| Độ tuổi: | Không yêu cầu |
| Giới tính: | Không yêu cầu |
| Hình thức làm việc: | Toàn thời gian |
Thông báo
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