SOJI Electronics, JSC was officially established in 2015 with the collaboration of a small team of engineers dedicated to researching and developing fuel level sensors. However, in just over 9 years of operation, SOJI has now become one of the leading manufacturers in this field. The remarkable figures over the past 8 years truly speak for themselves: over 900,000 sensors sold, capturing more than 90% of the domestic market share, exporting to 5 continents, and reaching over 60 countries worldwide. So, why do you think a small company with a late start could achieve this milestone in just 9 years? While other companies in the industry even took up to 20 years to achieve something similar.

We can start with the story of why SOJI came into existence, even when there were already other sensor companies in the market before. When observing the reality, we noticed that sensor prices, in general, were relatively high and challenging for some consumers to afford. Therefore, we aspired to manufacture our own fuel level sensors, not only with excellent quality but also at a more affordable price so that all customers could access it which is a very cost-effective solution for their business challenges. That is the difference and positive impact that SOJI has made upon entering the market, something that no one had achieved before. Our goal is not merely profit from sensor sales, but the value we seek lies in customer benefit, or the added value to society that we create through these sensors.

People also ask me what is the secret behind SOJI’s rapid growth. To me, there is not any special secret behind that. In the process of building and expanding SOJI, I have always focused on two key principles: Firstly, we continuously develop and improve product quality to provide the best and most effective solutions for our customers; Secondly, we prioritize the growth of SOJI’s team of employees and strive to create an positive working environment.

SOJI’s fuel level sensor products are not only the result of the dedicated research efforts of our highly skilled engineering team but also the meticulous efforts of our production department, ensuring exceptional quality. We are committed to consistently finding the best possible solutions for the price-quality equation. Each year, we diligently work to improve quality with optimal costs, continuously testing and inspecting at every stage before introducing new product lines to the market. This is why the warranty claim rate for our LIGO sensor products due to manufacturer’s fault consistently remains below 0.2%.

I always believe that a successful company isn’t defined by having all highly skilled employees or exceptional top-level managers. At SOJI, we are building a cohesive team of dedicated and hardworking individuals, all striving towards the common goal of making SOJI a leading fuel level sensor manufacturer. To achieve this, we maintain a comfortable and positive working environment where everyone has the space and opportunity to develop their individual capabilities. Some employees have been with the company from its early days, while others joined after gaining experience in various other enterprises. Everyone’s starting point may be different, but now we stand united with a shared objective: to create a powerful team for research, production, and distribution. In the future, we believe that this will be the best motivation to drive even stronger development of SOJI and the LiGO sensor brand in the global sensor market.

If you are a new supplier, we hope to establish a long-term partnership together. Though our volume of trade may not be high at first, we hope you understand that SOJI truly believes we are starting a long and beneficial relationship in the long run. We aspire to cultivate trust in our collaboration based on the high-quality of our fuel level sensors, accurate delivery times, professional attitudes and wholehearted partner support throughout the working process, along with reasonable sharing of profits. This is the approach we have taken and continue to implement with our suppliers in the past period. And we look forward to extending this collaboration to many new partners in the future. 

 If you are a new customer, we hope that you understand that we sincerely consider our mutual welfare in every deal. We often recommend starting with small orders and gradually progressing to larger ones. Or we can say that our strategy with new customers is centered around gradually developing the mutual understanding necessary for enduring business relationships. Most of our sales come from companies with whom we have had a business relationship for almost 10 years since we started.

I would like to express my gratitude to all our partners, distributors, customers, and beloved staff for your unwavering support. It is through this support that SOJI has experienced remarkable growth like today. Also I would like to give my heartfelt welcome to future customers of SOJI. With our commitment to delivering quality and reliable products, we genuinely hope to have the opportunity to become a long-term partner in providing sensor management solutions for you.

Nguồn: https://sojielectronics.com/