Assistant Brand Manager (Wine & Spirit)
Mô tả công việc
- In conjunction with Alchemy senior management and the Brand Owner, develop and execute plans and initiatives in line with brand strategy.
- Manage the marketing, events and PR function, as well as budget and claims of the entire group business.
- Manage and take responsibility for your marketing resources including direct reports, the internal shared services team, agencies and other associated functions.
- Work directly with the Brand Owner and Alchemy management to deliver reporting, strategy and financial outcomes as planned.
- Source and manage marketing and PR agencies or hire talent where appropriate.
- Find and engage cost efficiencies to maximize use of resources.
- Collaborate with Alchemy’s senior management, sales and finance teams to ensure a cohesive and supportive work environment.
- Plan and analyze events, launches, and other marketing activity and ensure due process for reporting on performance.
- With your team develop look and feel of brands in both the on and off premise environments and execute the implementation of merchandising (through production agencies).
- Develops relationships with marketing and communication agencies and media to assist in developing opportunities.
- Analyze consumer, trade channel and category trends to identify future sources of growth for your portfolio
- Develop pricing & pack strategies, improve margin mix, trade spending plans and distribution goals in order to develop actionable KPI’s.
- Conduct analysis and periodical reviews of the brand, competitive, category, customer and consumer trends to enhance the brand’s equity and marketplace performance.
- Support channel marketing and sales in category management and sales presentations including significant time in field.
- Work with key internal stakeholders (sales, finance, regional managers) and our brand owner to assist in executing brand strategy and undertaking reviews.
Yêu cầu ứng viên
- BA/BS degree in Business Administration/ Marketing.
- Fluent in English.
- Minimum 3 - 4 years of marketing experience with international FMCG/ F&B/ Luxury industry would be a strong plus.
- Strong verbal communication skills for articulating ideas to colleagues and clients.
- Knowledge of wines & spirits, insights of FMCG/drinks/F&B industry is advantageous
- Ability to work independently and flexibly; Excellent team work skills;
- Organizational skills with ability to deliver a high volume of quality work;
- Creative skills for contributing new and innovative ideas;
- Ability to work well under pressure and meet deadlines;
Quyền lợi/Phúc lợi
- Company Policies
- Insurance
- Professional working environment
Địa điểm làm việc
- Thành phố Hồ Chí Minh
| Quy mô: | 50-99 nhân viên |
| Lĩnh vực: | Kinh doanh, Nhóm nghề khác |
| Địa chỉ: | 42 Phạm Viết Chánh, Phường 19, Quận Bình Thạnh, TP Hồ Chí Minh |
| Tên công ty: | Công ty TNHH Alchemy Asia |
| Quy mô: | 50-99 nhân viên |
| Lĩnh vực: | Kinh doanh, Nhóm nghề khác |
| Địa chỉ: | 42 Phạm Viết Chánh, Phường 19, Quận Bình Thạnh, TP Hồ Chí Minh |
| Ngày đăng tuyển: | 07/06/2021 |
| Cấp bậc: | Trưởng nhóm/Giám sát |
| Học vấn: | Trung cấp |
| Số lượng tuyển: | 0 |
| Độ tuổi: | Không yêu cầu |
| Giới tính: | Không yêu cầu |
| Hình thức làm việc: | Toàn thời gian |
Thông báo
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