Digital Marketing Manager
Mô tả công việc
1. Digital Strategy & Campaign Management
- Develop and execute a comprehensive digital marketing strategy aligned with Dat Bike's brand goals and business objectives.
- Plan, execute, and optimize campaigns across key channels, including: Email marketing, Social media platforms, Display advertising, SEO/SEM
- Oversee campaign budgets to maximize ROI while meeting brand objectives.
2. Performance Analysis & Optimization
- Measure and analyze the performance of all digital marketing campaigns against KPIs (e.g., store test rides, website traffic, conversions, ROI).
- Use advanced data analysis to identify trends, uncover opportunities, and refine strategies for better performance.
- Design and execute A/B tests and conversion experiments to continuously improve key metrics.
- Evaluate customers behavior across digital channels and touchpoints, leveraging insights to enhance user journeys and optimize engagement.
- Create detailed reports and dashboards to communicate performance insights to stakeholders.
3. Collaboration & Stakeholder Management
- Coordinate and manage partnerships with agencies and external vendors to execute campaigns effectively.
- Evaluate emerging technologies and propose innovative solutions for digital growth.
4. Content & Social Media Management
- Design, build, and maintain an engaging social media presence.
- Collaborate with internal teams to create compelling content for various platforms, ensuring brand consistency and high user engagement.
- Develop creative growth strategies to enhance brand visibility and user acquisition.
Yêu cầu ứng viên
Qualifications
- Bachelor’s or Master’s degree in Marketing, Business, or a related field.
- At least 5 years of experience in digital marketing or advertising.
Skills & Competencies
- Proficiency in marketing tools (e.g., Google Analytics, Looker Studio, Excel Pivot).
- Strong understanding of web design; digital platforms principles and user experience.
- Analytical skills to evaluate customer journeys and identify trends.
- Exceptional problem-solving, communication, and project management abilities.
- Experience managing budgets and working with content and design teams.
Mindset
- Results-driven with a passion for innovation and continuous learning.
- Ability to work in a fast-paced startup environment and adapt to evolving priorities.
Quyền lợi/Phúc lợi
- Meal support according to company policy
- Social insurance.
- MIC insurance.
- Discount price to buy a Dat Bike.
Thời gian làm việc
- Thứ 2 - Thứ 7 (từ 08:00 đến 18:00)
Địa điểm làm việc
- Khu công nghiệp Tân Bình, 1 Đường CN10, Tây Thạnh, Quận Tân Phú, Thành phố Hồ Chí Minh
| Quy mô: | 200-499 nhân viên |
| Lĩnh vực: | Công nghiệp sản xuất, Nhóm nghề khác |
| Địa chỉ: | 85 Cao Bá Quát, Phường An Hải, TP Đà Nẵng |
| Tên công ty: | Công ty TNHH MTV Dat Bike VietNam |
| Quy mô: | 200-499 nhân viên |
| Lĩnh vực: | Công nghiệp sản xuất, Nhóm nghề khác |
| Địa chỉ: | 85 Cao Bá Quát, Phường An Hải, TP Đà Nẵng |
| Ngày đăng tuyển: | 27/03/2025 |
| Cấp bậc: | Trưởng/Phó phòng |
| Học vấn: | Đại học |
| Số lượng tuyển: | 1 |
| Độ tuổi: | Không yêu cầu |
| Giới tính: | Không yêu cầu |
| Hình thức làm việc: | Toàn thời gian |
Thông báo
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