Content Specialist

Mức lương

15 - 18 triệu

Kinh nghiệm

2 năm

Hạn nộp hồ sơ

31/07/2025

Địa điểm

Hồ Chí Minh

Mô tả công việc

• Content Strategy Development (30%)
  • Develop and execute a comprehensive content strategy aligned with Ru9’s brand identity, marketing objectives, and target audience.
  • Identify content opportunities to support business goals, including customer acquisition, retention, and engagement.
  • Conduct regular market research to stay updated on industry trends, customer preferences, and competitors’ content strategies.
• Content Creation (40%)
  • Create high-quality, engaging, and SEO-optimized content for various channels, including:
    
    • Blog articles and website copy.
    • Social media posts and campaigns.
    • Email marketing campaigns.
    • Product descriptions and landing pages.
    • Video scripts and ad copy.
    • Manage and produce platform-specific content for social media channels such as Facebook, Instagram, TikTok, and YouTube, ensuring it aligns with brand voice and resonates with the target audience.
    • Work with brand and creative production teams to ensure cohesive and visually appealing content.
• Social Media Management (20%)
  • Develop and manage social media content calendars to ensure consistent posting and audience engagement across platforms.
  • Work closely with the Performance Marketing team to align organic and paid social strategies, ensuring cohesive messaging for campaigns.
  • Monitor social media trends and proactively experiment with new formats (e.g., TikTok videos, Instagram Reels).
  • Analyze social media performance metrics (e.g., engagement, reach, conversion rates) and provide actionable insights to improve content strategies.
• Content Performance and Optimization (10%)
  • Monitor and analyze content performance metrics (e.g., traffic, engagement, conversion rates) and provide actionable insights.
  • Continuously optimize existing content for better SEO rankings, readability, and engagement.
  • Work closely with the Performance Marketing team to create high-converting ad copy and A/B test campaigns.

Yêu cầu ứng viên

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 2-4 years of experience in content creation, copywriting, or content marketing.
• Proven track record of creating high-quality, engaging content that drives results.
• Exceptional writing and editing skills in Vietnamese (fluency in English is a strong advantage).
• Deep understanding of social media platforms (Facebook, Instagram, TikTok, YouTube, etc.) and their role in D2C marketing.
• Strong knowledge of SEO, keyword research, and content optimization best practices.
• Experience with content management systems (e.g., WordPress, Shopify) and analytics tools (e.g., Google Analytics).
• Ability to create platform-specific content, including short-form videos, carousel posts, and high-performing ad copy.
• Familiarity with social media analytics tools to track performance and refine strategies.
• Strong project management and organizational skills, with the ability to handle multiple priorities and deadlines
• Creative thinker with a passion for storytelling and branding.
• Highly detail-oriented and committed to delivering top-quality work.
• Proactive, self-motivated, and able to work in a fast-paced environment.
• Collaborative team player with excellent communication skills.

Quyền lợi/Phúc lợi

• Competitive and attractive base salary
• Quarterly + Yearly performance bonus (KPI)
• Health & social insurance
• Lunch allowance
• Opportunities for career advancement and development in a young, fast-growing and dynamic environment
• Receive Ru9 products as gift for every work anniversary
• Special discount on products for company employees

Thời gian làm việc

• Thứ 2 - Thứ 6 (từ 08:00 đến 17:00)
• Thứ 2 - Thứ 6 ( từ 9:00 đến 18:00)
• Thứ 7 (từ 9:00 đến 13:00)
• Làm việc tại nhà

Địa điểm làm việc

• B2 00 09 Sarimi Building, 72 Nguyễn Cơ Thạch, P. An Lợi Đông, Thành phố Thủ Đức, Thành phố Hồ Chí Minh