Marketing Executive

Mức lương

Thương lượng

Kinh nghiệm

2 năm

Hạn nộp hồ sơ

04/11/2025

Địa điểm

Hồ Chí Minh

Mô tả công việc

Lambretta is an iconic Italian scooter brand, renowned for its timeless design, premium craftsmanship, and distinctive style. Lambretta has symbolized freedom, elegance, and individuality - a true blend of classic heritage and modern performance. Lambretta Vietnam is officially distributed by Lamscooter Corporation.

Key Responsibilities

The Marketing Executive will be responsible for the day-to-day execution, coordination, and monitoring of marketing activities and campaigns across various channels. This role requires exceptional writing skills and understanding of the digital marketing landscape to ensure marketing efforts align with business objectives and deliver measurable results.

Content Creation and Strategy (60%)

• Support the planning and execution of integrated marketing campaigns, ensuring content deliverables are met on time.
• Develop and write high-quality, engaging content across various platforms including social media, website, blog posts, email marketing, seeding, product descriptions, brochures, leaflet, flyer, and other advertisements.…
• Strong understanding of major social media platforms (Facebook, Instagram, Tiktok, YouTube, etc.) and the latest content marketing trends.
• Manage the editorial calendar to ensure a consistent flow of content that aligns with marketing campaigns.
• Conduct keyword and apply SEO best practices to all written content following digital marketing instruction.
• Monitor, analyze, and report the performance of all channels; propose solutions for improvement.
• Ensure all content aligns with the brand voice, style, and guidelines.

Marketing Execution (40%)

• Collaborate with the design and video teams to create visually appealing and cohesive marketing assets.
• Maintain and segment the customer database (CRM) for targeted marketing initiatives.
• Assist with the promotion of events, exhibition shows, and product launches.
• Collaborate with internal departments and external partners to ensure efficient project completion.
• Stay up-to-date with motorcycle industry trends, competitor activities, and marketing innovations.
• Assist with other tasks assigned by the manager.

Yêu cầu ứng viên

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Minimum 2+ years of experience in a marketing or content writing role, preferably within the automotive, or enthusiast-focused industries.
• Creative content development abilities, a good sense of visual aesthetics, and ability to collaborate with designers, photographers, and KOLs/Influencers.
• Knowledge of and ability to apply AI tools to support marketing activities.
• Understanding consumer behavior in the motorcycle/automotive industry, is a plus.
• Ability to use basic graphic design tools (Canva, Illustrator, Photoshop) is a plus.
• Proactive, flexible, and responsible in handling assigned tasks.

Quyền lợi/Phúc lợi

• Competitive salary.
• Opportunities to attend major industry events.
• A dynamic working environment in the premium motorcycle industry.
• Career development opportunities with the international Lambretta brand.
• Social Insurance according to the Labor Law and other benefits based on company policy.

Thời gian làm việc

• Thứ 2 - Thứ 6 (từ 08:30 đến 17:30)

Địa điểm làm việc

• 49 Xa Lộ Hà Nội, Thành phố Thủ Đức, Thành phố Hồ Chí Minh