Marketing Specialists (Public Relations And Communications)

1. Public Relations Specialist
- Create PR & KOL plans and strategies
- Improve the quality of all company’s voice via different online and offline channels
- Serve as a first contact person for all media queries
- Write press releases, media announcements, speeches and other PR copy
- Prepare presentations for media briefings and other meetings
- Organize and oversee company events such as opening day, media briefing, CSR events…
- Provide effective crisis management solutions in the times of need
- Conduct research and analyze public opinion
- Build and maintain targeted media lists, KOLs and nurture relationships with key reporters/KOLs
- Monitor and analyze effectiveness of PR campaigns and communicate insights to management
2. Communications Specialist
- Promote our products and services
- Coordinate the design of promotional material and distribute in online and offline channels
- Advertise our company and products/services on various media
- Produce marketing copy for our website
- Craft and send regular newsletters with company updates
- Track ROI for marketing campaigns
- Join social media groups and professional platforms to discuss industry-related topics
- Monitor corporate website and social media pages and address clients’ queries
- Network with industry experts and potential clients to drive brand awareness
- Gather customer feedback to inform sales and product teams
- Execute MKT and Communications’ plan
- Receive support from Head of MKT and Communications and CMO
- Report and analysis of MKT and Communications situation
- Follow-up with Group’s brands & coordinate with BUs to ensure smooth implementation of MKT activities and ensure all projects, tasks and activities are executing perfectly according to CMO’’s expectations and deadlines.