Ngành nghề
Nơi làm việc
Phan Mai Anh
Thông tin nghề nghiệp
Kinh nghiệm làm việc
Từ 2018 đến hiện nay: Quản lý tại Maritime Bank, Hanoi
Position: Marketing Manager
- Lead marketing activities related to Campaign, Card & Business Owner Team
(Product new launch, Promotion, Sales contest, Always-on communication, Customer
experience journey, etc.).
- Supervise & Coach 3 team members.
- Lead marketing activities related to Campaign, Card & Business Owner Team
(Product new launch, Promotion, Sales contest, Always-on communication, Customer
experience journey, etc.).
- Supervise & Coach 3 team members.
Từ 2017 đến 2018: Nhân viên/ Có kinh nghiệm tại LG Electronics Vietnam, Hanoi
- Lead all marketing activities (Product new launch, Promotion, Partnership, etc.) of LG
Home Entertainment (HE) Division – TV & AV products, reporting to Director of Sales
& Marketing.
Key highlights:
- 1st time LG reached No.1 social buzz within TV segment with highly positive
sentiment (0.96) (Aug & Sep 2017).
- Successfully set up the strategic partnership between LG and Mercedes-Benz.
Home Entertainment (HE) Division – TV & AV products, reporting to Director of Sales
& Marketing.
Key highlights:
- 1st time LG reached No.1 social buzz within TV segment with highly positive
sentiment (0.96) (Aug & Sep 2017).
- Successfully set up the strategic partnership between LG and Mercedes-Benz.
Từ 2016 đến 2017: Thư ký tại L’Oréal Vietnam, Ho Chi Minh City
Position: Assistant Product Manager - Duration: April 2016 – March 2017
- Well manage product portfolio; analyze market & competitor movements.
- Propose & monitor 360-degree IMC plan.
Key highlights:
- Successfully led the launching of UV Perfect City Face Mist, making it the biggest
contributor within UV segment & boosting the total segment to grow by 20% YOY.
- Well managed L’Oréal Paris’ digital platforms with significantly improved KPIs.
- Well manage product portfolio; analyze market & competitor movements.
- Propose & monitor 360-degree IMC plan.
Key highlights:
- Successfully led the launching of UV Perfect City Face Mist, making it the biggest
contributor within UV segment & boosting the total segment to grow by 20% YOY.
- Well managed L’Oréal Paris’ digital platforms with significantly improved KPIs.
Từ 2014 đến 2016: Nhân viên/ Có kinh nghiệm tại Samsung Vina Electronics, Ho Chi Minh City
Position: Product Marketing (Mobile)
- Optimize product portfolio & prepare for new product launching.
- Analyze market movements & competitor activities; gather consumer insights.
Key highlights:
- Achieved FY 2015 APS result growing by more than 50% vs. 2014.
- Successfully led the launching of Samsung Galaxy Tab E & Samsung Gear S2.
- Optimize product portfolio & prepare for new product launching.
- Analyze market movements & competitor activities; gather consumer insights.
Key highlights:
- Achieved FY 2015 APS result growing by more than 50% vs. 2014.
- Successfully led the launching of Samsung Galaxy Tab E & Samsung Gear S2.
Kỹ năng
- Flexibility
- Project Management
- Pressure Handling
- Leadership
- Teamwork
- Attention to details
- Microsoft Office
- Languages: Vietnamese, English
- Project Management
- Pressure Handling
- Leadership
- Teamwork
- Attention to details
- Microsoft Office
- Languages: Vietnamese, English
Ngoại ngữ
- Tiếng Anh (Bản ngữ)
Học vấn bằng cấp
- Cử nhân
Mục tiêu nghề nghiệp
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