Ngành nghề
Nơi làm việc
Văn Thị Đan Thư
Thông tin nghề nghiệp
Kinh nghiệm làm việc
Khác tại Tech in asia
Analyze information on startups and investors for quarterly reports and articles about startups. § Join start up community events & networking.
Từ 2016 đến 2018: Khác tại GroupM - Wavemaker
§ Provide media proposal & implementation: Masan (Noodle, Sausage, Beverage, Beer, …) , Perfetti Van Melle Vietnam, CK,...
§ Work with clients to understand MKT objective, define requirements & be able to explain plans in simple ways
§ Work closely with buying team & teammates to deliver the best results.
§ Identify target audiences & analyze their characteristics, behavior & media habits
§ Understand media fundamentals & terminologies from traditional to digital channels.
§ Expert in using media data tools: Instar Analytics, 3D, Figaro, the bridge.
§ Work with clients to understand MKT objective, define requirements & be able to explain plans in simple ways
§ Work closely with buying team & teammates to deliver the best results.
§ Identify target audiences & analyze their characteristics, behavior & media habits
§ Understand media fundamentals & terminologies from traditional to digital channels.
§ Expert in using media data tools: Instar Analytics, 3D, Figaro, the bridge.
Từ 2019 đến hiện nay: Khác tại Ride hailing app - be
Assistant Brand Manager – 1.5 year
§ Develop & implement effectively brand strategy.
§ Analyze industry, competition & market trends.
§ Create initial marketing ideas/ activities to meet MKT
objectives & manage, execute on project results.
§ Coordinate with other departments, agencies, vendors, teammates to ensure delivery of operational tasks in alignment with MKT strategy OTIF.
§ Understand the app to leverage for MKT purpose & be able to work well with the product team.
§ Develop & implement effectively brand strategy.
§ Analyze industry, competition & market trends.
§ Create initial marketing ideas/ activities to meet MKT
objectives & manage, execute on project results.
§ Coordinate with other departments, agencies, vendors, teammates to ensure delivery of operational tasks in alignment with MKT strategy OTIF.
§ Understand the app to leverage for MKT purpose & be able to work well with the product team.
Kỹ năng
I am a marketer who has 4+ years of experience working for both wellknown Brand & agency. I have brand mindset, project management &
Integrated media planning skill. At work, people consider me a logical thinker, an enthusiastic, passionate & accountable person
Integrated media planning skill. At work, people consider me a logical thinker, an enthusiastic, passionate & accountable person
Ngoại ngữ
- Tiếng Anh (Trung cấp)
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