Hồ sơ ứng viên

WORK EXPERIENCE :
* From 08- 2014 to 2- 2021: Deputy CEO cum RSM of Asia Fish Oil company in South or Central Vietnam
+ Cooking Oil product such as: Ranee, Ranee Golden, Bep Vang, Mon Ngon, Golden Soya and Golden margarine.
+ Recruitment, training and management sales system including: RSM, ASM, SS, Sales Man and Distributors with support from DMS system.
- Identify the potential markets to calculate ASO, Manpower, distributor
- Build up the plan strategy for each product and every regions
- Create activity program: display, consumer/customer sampling and promotion, distribution blitz, incentive/bonus scheme and product’s image for sales tools and POSM
- Procedure to follow, tracking and evaluate every programs and competitors
- Hold, conduct and qualify the training programs for field sales, distributor and administrator
- Co-operate with marketing:
. 5 Ps and SWOT analysis to determine sales channel, customer target and competitor
. Product test and chose product portfolio, product launching plan, packaging
. Price structure for each channel
. Make sales contribution by region, Sales forecast and Shipment plan
. Identify the medial marketing for each product, channel, period and region
. Set programs to increase sales revenue/pipeline, market share and awareness
- Lead GT, MT channel, Trade Marketing, Sales Operation.
- Recruit and develop all sectional staffs to hit sales objectives
- Build the budget and Control sales department’s P&L achievements:
. Launched Ranee, Ranee Golden and Bep Vang…
- Done sales distribution system and operation process
- Hit over 60% product distribution after launching 03 months – Internal audit
- Recruited distributors and got over 50,000 ASO for sales
- Achieved the sales volume as target set
- Applied programs as wet-sampling, distribution blitz, display etc.
- Applied EDAC training program, conduct consumer sampling project for sales.
- Logistic delivery on time and on quantity for Distributors system in Vietnam.
* From 5- 2010 to 01-2014: Sales Director of Tribeco Binh Duong.
+ Beverage and Food such as: X2 Energy, Tribeco Soya , 100 nice tea, Soft drink and Instant Noodle (Unif)…
+ Recruitment, training, management sales team included: RSM, ASM, SS, PG and Sales Man..
*** Achieve volume and KPI in 2012- 2013 and Quarter 1 & 2 in 2014.
*** Achieve 115% target of Lunar New Year in 2014.
*** Recruitment, training management with 02 ASM development of RSM and 02 SS development of ASM.
+ Building systems sales, distribution and product image of Tribeco: special in launching Trisoy.
* From 4- 2007 to 4-2010: Area Sales Manager (ASM) of THP Group.
- Main products are: No.1 Energy, Soya, O degree tea, Dr. Thanh and Juice., Ben Thanh Beer ...
- Recruitment, training management and staff of the Sales Supervisor West (Mekong): 2 Sales Supervisor
development of ASM
- Maintain and improve the system by selling PAS system in the year with output doubling in the next year.
• To achieve AOP 2007 and 2008 increase 122% vs 2007. Coveraged with ASO: 69% per MCP.
* From 2000 to 3- 2007: Sales Supervisor for PepsiCo Vietnam.
* From 1998 to 2000: Sales Representative for Foster 'S Vietnam.