Ngành nghề
Nơi làm việc
Nguyễn Tiến Phong
Thông tin nghề nghiệp
Kinh nghiệm làm việc
Từ 2019 đến hiện nay: Trưởng phòng/ Quản lý cấp trung tại Công ty Cổ Phần Mua Bán
- Managing team consists of 20 fully functional members: PR, Branding, Facebook Ads, Google Ads, SEO, Content, Designer and Intern.
- Brainstorm, plan and execute growth strategies to increase 10% user and reduce bounce rate 37%.
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels.
- Brainstorm, plan and execute growth strategies to increase 10% user and reduce bounce rate 37%.
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels.
Từ 2017 đến 2019: Nhân viên/ Có kinh nghiệm tại Forwarding Platform
-Managing all marketing activities within the marketing department.
-Developing the marketing st rategy for the company in line with company objectives.
-Co-ordinating marketing campaigns with sales team to achieve 100-500 qualified leads per month.
-Creation and publication of all marketing material in line with marketing plans.
-Planning and implementing promotional campaigns.
-Developing the marketing st rategy for the company in line with company objectives.
-Co-ordinating marketing campaigns with sales team to achieve 100-500 qualified leads per month.
-Creation and publication of all marketing material in line with marketing plans.
-Planning and implementing promotional campaigns.
Từ 2014 đến 2017: Nhân viên/ Có kinh nghiệm tại VNG
6/2014 - 7/2017 : Senior Marketing Executive - VNG
- Plan and execute marketing campaigns for product
- Monitor marketing data, website analytics for continuously optimization
- Do market research & report on customer insights
- Event coordinator: conference, workshop, meeting, POSM
- Execute online marketing activities
- Plan and execute marketing campaigns for product
- Monitor marketing data, website analytics for continuously optimization
- Do market research & report on customer insights
- Event coordinator: conference, workshop, meeting, POSM
- Execute online marketing activities
Từ 2013 đến 2014: Nhân viên/ Có kinh nghiệm tại Vascara
6/2013 - 5/2014 : Research & Development Executive - Vascara
- Plan & execute research projects: customer satisfaction, competitive product
- R&D using SPSS, Excel with large data sets
- Report monthly sales, promotion sales
- Forecast sales t rend for next seasons
- Plan & execute research projects: customer satisfaction, competitive product
- R&D using SPSS, Excel with large data sets
- Report monthly sales, promotion sales
- Forecast sales t rend for next seasons
Kỹ năng
- Leadership
- St rategic Planning
- SQL
- Data Analysis
- PR & Communication
- Performance Marketing
- St rategic Planning
- SQL
- Data Analysis
- PR & Communication
- Performance Marketing
Ngoại ngữ
- Tiếng Anh (Cao cấp)
Học vấn bằng cấp
- Bằng Cử nhân từ 2009 - 2013 tại Đại Học Kinh Tế TPHCM - UEH (ngành học: Khác)
- Toán Tài Chính tại Trường đại học kinh tế TPHCM
Mục tiêu nghề nghiệp
Data-driven marketing manager with 7+ years of experience working for major companies in diverse fields: footwear
retail (Vascara), online-to-offline platform (VNG), cross-border logistics (Gido-GHN), online classifieds platform (Muaban, Mogi).
Comfortable working in a fast paced, hands-on, growth orientated work environment and possessing a proven ability to ensure that brand messages, standards and communications are understood and implemented effectively.
Have a keen interest in keeping the business abreast of emerging technologies and developments in the digital indust ry and sharing that knowledge and information with the rest of the performance marketing department. Start managing small team of 3 and subsequently 15-20 members.
retail (Vascara), online-to-offline platform (VNG), cross-border logistics (Gido-GHN), online classifieds platform (Muaban, Mogi).
Comfortable working in a fast paced, hands-on, growth orientated work environment and possessing a proven ability to ensure that brand messages, standards and communications are understood and implemented effectively.
Have a keen interest in keeping the business abreast of emerging technologies and developments in the digital indust ry and sharing that knowledge and information with the rest of the performance marketing department. Start managing small team of 3 and subsequently 15-20 members.