Tuyển Nhân Viên Marketing

Công ty TNHH Chuyển Phát Nhanh Lazada Việt Nam

Mức lương: Thỏa thuận Kinh nghiệm: 2 năm Nơi làm việc: Tp Hồ Chí Minh

Trình độ: Đại học Đã hết hạn

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Nộp đơn Lưu việc làm

Mô tả công việc

• Social paid channel: creation, implementation, tracking, optimization for series of local campaign which aligned with direction of social lead.
• Google app install, one of the most important channel of user acquisition: creative and campaign optimization, channel ownership and development.
• New channels: to create tracking, implement, measure and analyze about the effectiveness of channel/partner, and propose action plans based on this assessment.
• Taking the key supporting role for seller/affiliate acquisition projects (Other): channel setting. up, testing, monitoring and learning sharing across related teams.
• Ad copy/SEO content synergy, competitor research and key learning to initiate.
• Local social leader.
• Regional team for app install operation or project learning.
• Google, Facebook partners and new media vendors for daily operation.
• Campaign team to gather all relative materials.
• Seller/Affiliate teams for related projects.
• Branding/PR synergies with OM in term of ad copy, SEO content and google app install materials.

Yêu cầu công việc

• At least 2 years experienced to optimize performance campaigns which drive conversion (Lead gen, transaction).
• Understand about app tracking tools and optimization tactics/channels such as: Facebook, google.
• Number oriented, good at data analytic and customer insight understanding.
• Thinking out of the box and curious about social trend: content creation for each channel, each audience segment to increase the click-thru-rate (CTR%) and improve conversion rate (CR%) at the same time.
• Ability to thrive in a constant environment and collaborate effectively with a variety of individuals.
• Always be eager to learn and explore new performance tactics.
• Familiar with e-commerce ecosystem or online consumer behavior is preferred.
• Good written and verbal communication skills in English.